Privacy policy

Reeled In Supply operates reeledinsupply.com. This policy explains what we collect, why, and what you can do about it. Questions go to [email protected].

1. Information we collect

Information you give us

Name, email, phone, shipping and billing address when you order.
Anything you type into a contact form or send us by email.
Your email address if you sign up for marketing.
Account details if you create an account.

Payment card details are handled by our payment processor. We never see or store full card numbers.

Information collected automatically

Device, browser, IP address, referring page and pages viewed.
Cookies and similar technologies, described below.
If you call a tracked number, call tracking may record the number you dialled, the number you called from, and the time and length of the call. Where calls are recorded you will be told at the start of the call.
If you text us, we keep the message history.

2. How we use it

To process, ship and support your orders.
To answer questions and handle returns.
To send marketing you have asked for, which you can stop at any time.
To measure how the site performs and improve it.
To prevent fraud and meet legal obligations.

3. Cookies, analytics and advertising

We use cookies to keep your cart working, remember preferences and understand how the site is used. We also work with advertising and analytics providers, which may include Google Analytics, Google Ads and Meta advertising pixels for remarketing.

You can opt out here:

Google Ads settings: adssettings.google.com
Digital Advertising Alliance: optout.aboutads.info
Meta ad preferences, in your Facebook or Instagram account settings

Most browsers also let you block or delete cookies. Some parts of the store will not work correctly if you block all of them.

4. Text messages

If you opt in to text messages, message frequency varies. Message and data rates may apply. Reply STOP to cancel or HELP for help. Consent to receive marketing texts is not a condition of any purchase.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other categories in this policy exclude text messaging originator opt-in data and consent.

6. Retention

We keep order records as long as needed for accounting, warranty and legal purposes. Marketing contact details are kept until you unsubscribe.

7. Your rights

You can ask us to access, correct or delete the personal information we hold about you. Email [email protected] and we will respond within the period required by law. We may need to verify who you are before acting on the request.

8. Security

We use reasonable technical and organisational measures to protect your information. No method of transmission over the internet is completely secure, so we cannot guarantee absolute security.

9. Children

This store is not directed at children under 13 and we do not knowingly collect their information. If you believe a child has given us information, contact us and we will delete it.

10. State privacy rights

Depending on where you live, you may have additional rights over your personal information, including the right to know what is collected, to request deletion, and to opt out of certain sharing. Where a state privacy statute applies to us, we honour the rights it gives you, and you can exercise any of them by writing to the address above.

11. Changes and contact

We may update this policy. The effective date at the top will change when we do. For anything about this policy, email [email protected].

Attorney flags. The SMS wording above must match the registered A2P campaign. Confirm the call-recording notice practice. Confirm which state privacy statutes apply.